Social Equity Programs are designed to lower barriers to cannabis licensing for those hardest hit by the War on Drugs.

Thousands of lives — predominantly within communities of color — have been negatively impacted by cannabis prohibition. In an attempt to counter this history, many states and cities have implemented Social Equity Programs in connection alongside cannabis legalization.

Social Equity Programs create a more inclusive and diverse industry. They help provide ownership opportunities, expand educational tools, end policies that burden communities disproportionately impacted by the War on Drugs, and invest in communities that have been disenfranchised due to the consequences of drug policies of the past. While other industries have focused purely on profits, growth, and other capitalistic tendencies — the cannabis industry includes an agenda to right the wrongs of outdated laws and policies in order to create more equitable opportunities.

In our continued commitment to create a fair and legal cannabis industry, SPARC is proud to support and promote several local Social Equity brands — and we encourage you to learn more about these great brands.


EMERALD SKY: Cannabis infused edibles

Emerald Sky is a Bay Area edibles manufacturer that strives to produce world-class and lip-smacking confections infused with the highest quality cannabis, in every single bite. They produce licorice, gummies, peanut butter cups, and hard fruit drops. Their candy manufacturing team has over a century of experience making sweets, with our origins dating back to 1902. They infuse their products with cannabis sourced from growers within the famed Emerald Triangle.

They never use artificial ingredients and every batch is tested for potency, via third party lab testing, and all of their products are pesticide free. Their advanced proprietary micro-dosing technology allows them to control the accuracy of their formulations, so that you know exactly what you are buying and consuming.

Category: edibles

KGB RESERVE: Feel the flavor

Feel the flavor with KGB Reserve. KGB is an acronym for “Killer Green Bud”, the main ingredient used to create all of their products. KGB Reserve takes pride in sourcing flower from Northern California’s finest farmers — and they only use whole flower, super premium, top shelf buds. The flavor has to be loud: it has to feel smooth on the back of your throat and the ashes need to burn white or it doesn’t get selected.

The prized killer green buds are broken down and ground into just the right consistency. A mixture of diamond sauce and distillate is hand painted by a team of cannabis connoisseurs who truly love their craft. They complete the process with a light dusting of locally sourced kief. This perfect preroll is available in two sizes: Torpedo (1.3 grams) & Bambino (0.5 grams).

KGB is a self-funded, minority owned, social equity brand based out of Oakland, CA. They believe in humanity, stand for equality, and never compromises on quality.

Category: prerolls

Sunset Connect: Social equity, legacy, & the best at what they do.

Known as “The Sunset Connect” in the legacy days, they are veterans of the industry.

Sunset specializes indank indoor weed hand-crafted into top of the line product, free of expensive packaging and marketing gimmicks. They aim to please the whole spectrum of smokers, from the first timer to the weed snob.

Category: flower

Visit SPARC’s Social Equity Resource Center for more information about supporting social equity in cannabis.